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How to be useful to the internet
Everyone tells founders to spend more time on their content marketing. But what exactly do you do with that time? One way to approach it is to take a long term view of how you can be useful to the internet. You want to start by finding 5-10 online communities for the kind of people…
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I built it, now how do I get them to come?
Your product is finally ready. You’re ready to start marketing and push your product out there. You post a bunch of links in a few Facebook groups. Maybe write a launch post for Reddit and Indie hackers. You’re thinking a big Product Hunt launch next. Once you get started, the horror sets in and you…
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Reasons why we think the problem exists
Let’s say we’ve done our homework and we have a clear problem we want to focus on in our product. What does the process of designing a solution look like?
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Strange is just better
General Electric has a facility in North Carolina that builds, among other things, airplane engines. The teams at the Durham facility build their engines from scratch. The wicked thing is there’s no middle management. This is how they get stuff done 👇
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Defining the boundaries of a problem
One thing I’ve learned from building products is that customers are terrible at telling you what to build. You speak to them. They start pitching your ideas for a new feature. Something that does X would be super useful, please build it.